Twirl Records, founded in 1968 in the United States, emerged as a notable independent label during the late 1960s and early 1970s, focusing primarily on psychedelic rock and folk music. The label was established by a group of music enthusiasts aiming to promote innovative sounds and support emerging artists. Throughout its early years, Twirl signed several influential acts, including the psychedelic band The United States of America and folk artist Tim Buckley, who contributed to the label's reputation for artistic experimentation. The label's roster also included artists like The Golden Dawn and The Peanut Butter Conspiracy, who helped shape the psychedelic sound of the era. Though Twirl experienced a decline in prominence by the mid-1970s, its legacy endures through the continued interest in its catalog and the resurgence of 1960s music in contemporary culture. The label is remembered for its role in fostering creative expression and supporting a diverse range of musical genres.