Sounds Of The South is a record label founded in 1972 by musician and producer Jimmy Capps, primarily known for its role in promoting Southern rock and country music. Based in Nashville, Tennessee, the label gained prominence in the 1970s and 1980s, aligning itself with the burgeoning Southern rock movement. Key artists associated with the label include the Charlie Daniels Band, known for their hit "The Devil Went Down to Georgia," and the Marshall Tucker Band, who contributed to the genre's popularity. Throughout its history, Sounds Of The South has focused on blending rock, country, and blues influences, showcasing the distinctive sounds of the American South. The label's commitment to authentic Southern music has left a lasting impact on the genre, influencing countless artists and shaping the landscape of country and rock music. Today, it is recognized for its contributions to the Southern rock legacy and its role in the evolution of American music.