Sabrina Records, founded in 1960 by producer and entrepreneur Artie Mogull, emerged as a significant player in the music industry during the 1960s and 1970s. Initially focused on pop and rock music, the label gained prominence by signing influential artists such as The Shirelles and The Drifters, contributing to the burgeoning sound of the American pop scene. Throughout the late 1960s, Sabrina expanded its catalog to include R&B and soul, further diversifying its offerings. The label's most notable era was during the early 1970s when it produced several chart-topping hits. However, by the late 1970s, Sabrina faced increased competition and struggled to maintain its foothold in the evolving music landscape. Despite its decline, Sabrina Records left a lasting legacy, particularly in the realms of pop and R&B, influencing future generations of artists and labels. Its contributions to the music industry during its peak years are still recognized today.