RBI Records, founded in 1970 by music producer and entrepreneur Robert "Bob" Ivers, emerged as a significant player in the independent music scene. Initially focused on rock and pop, the label gained traction in the late 1970s by signing emerging artists and bands that resonated with the youth culture of the time. Notable acts included the punk band The Renegades and the folk-rock group The Echoes, both of which helped define the label's eclectic sound. Throughout the 1980s and 1990s, RBI Records expanded its catalog to include genres such as new wave, alternative rock, and indie pop, fostering a diverse roster of talent. The label's commitment to artist development and innovative marketing strategies contributed to its reputation as a nurturing ground for creative expression. RBI Records remains influential in the independent music landscape, known for its dedication to artistic integrity and its role in launching the careers of several now-iconic artists.