Prima 1

Prima 1 Records was founded in the early 1990s in the United States, emerging as a significant player in the independent music scene. Initially focused on alternative rock and indie pop, the label gained prominence in the late 1990s and early 2000s, signing a diverse roster of artists that included notable bands like The Echoes and solo acts such as Sarah Lane. Throughout its history, Prima 1 expanded its catalog to include genres such as electronic, hip-hop, and folk, reflecting the evolving musical landscape. The label became known for its commitment to artist development and creative freedom, fostering a community of innovative musicians. In the mid-2010s, Prima 1 faced challenges due to the rise of digital streaming, leading to a shift in its distribution strategies. Despite these hurdles, the label's legacy endures, recognized for its contributions to independent music and its role in launching the careers of several influential artists.