Larriot Records was founded in the early 1990s by music producer and entrepreneur Alex Rivera, aiming to promote emerging talent in the indie and alternative rock scenes. The label gained prominence in the mid-1990s with the success of bands like The Echoes and The Skylines, who blended elements of grunge and pop-punk. In the 2000s, Larriot expanded its roster to include artists from diverse genres, such as electronic and folk, with notable acts like DJ Nova and singer-songwriter Mia Hart. This era marked the label's commitment to innovation and genre-crossing collaborations. By the 2010s, Larriot had established itself as a key player in the independent music landscape, known for its artist-friendly contracts and focus on grassroots promotion. Its legacy includes a reputation for fostering creativity and supporting artists' artistic visions, contributing significantly to the evolution of the indie music scene.