International Artists was founded in 1965 in Houston, Texas, by a group of music enthusiasts, including businessman and producer, Lelan Rogers. The label initially focused on psychedelic rock and became notable for its association with the burgeoning Texas music scene. One of its most significant acts was the 13th Floor Elevators, whose innovative sound and lyrical content helped define the genre. Throughout the late 1960s, International Artists released albums by various artists, including the Golden Dawn and the Red Crayola, contributing to the psychedelic movement. However, the label struggled financially and ceased operations in the early 1970s. Despite its brief existence, International Artists left a lasting legacy, influencing future generations of musicians and collectors. The label's catalog has since been reissued and celebrated for its historical significance in the evolution of rock music, particularly in the context of the psychedelic era.