Directional Sound

Directional Sound was founded in 2005 by music producer and entrepreneur Alex Turner in Los Angeles, California. Initially focused on indie rock and alternative music, the label quickly gained recognition for its innovative approach to artist development. In its early years, Directional Sound signed notable acts such as The Echoes and Nightfall, who helped define the label's sound. During the late 2010s, Directional Sound expanded its roster to include a diverse range of genres, including electronic, pop, and hip-hop, reflecting the evolving music landscape. Key artists like synth-pop duo Neon Dreams and rapper Jax Blaze contributed to the label's growing influence. The label is known for its commitment to artistic freedom and has fostered a collaborative environment, allowing artists to experiment with their sound. Directional Sound's legacy includes its role in promoting emerging talent and shaping the indie music scene, establishing itself as a significant player in the independent music industry.