Founded in 1947 by Ahmet Ertegun and Herb Abramson in New York City, Atlantic Records initially focused on jazz and rhythm and blues. The label gained prominence in the 1950s and 1960s, signing influential artists such as Ray Charles, Aretha Franklin, and Otis Redding, which helped define the soul genre. In the late 1960s, Atlantic expanded into rock music, signing iconic bands like Led Zeppelin, The Rolling Stones, and Yes, further solidifying its reputation. Throughout the 1970s and 1980s, Atlantic continued to diversify, embracing disco and hip-hop with artists like Chic and Run-D.M.C. In the 1990s and 2000s, the label adapted to changing musical landscapes, promoting pop and alternative rock artists such as Tori Amos and Matchbox Twenty. Today, Atlantic Records remains a major player in the music industry, known for its rich legacy and continued influence across various genres, reflecting its commitment to innovation and artist development.