Artists Alliance

Artists Alliance is an independent record label founded in 1995 by a collective of musicians and producers aiming to promote diverse musical talent. Initially focused on alternative rock and indie genres, the label gained prominence in the late 1990s and early 2000s, signing notable artists such as The Echoes, a critically acclaimed band known for their innovative sound, and singer-songwriter Mia Hart, who achieved commercial success with her introspective lyrics. Throughout the 2000s, Artists Alliance expanded its roster to include genres like electronic and hip-hop, reflecting the evolving music landscape. The label became known for its artist-friendly contracts and commitment to creative freedom, which attracted a variety of emerging talents. In the 2010s, Artists Alliance embraced digital distribution, adapting to changes in the industry. Its legacy includes a reputation for nurturing artists and contributing to the indie music scene, influencing the way independent labels operate in the modern era.